There is growing demand in the US market for Spanish-language books.
Interview with Ed Nawotka
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A top seller for Penguin Random House Grupo Editorial, the Miami-based Spanish-language division of the US Big Five publisher, is a book for the entire family filled with gripping tales of good battling evil.
La Biblia, the Bible in Spanish, is perennially popular and available in dozens of editions from PRHGE.
Publishers Weekly international editor Ed Nawotka tells CCC’s Chris Kenneally that sales of Spanish-language religion titles have especially climbed towards the heavens in recent years.
“You have an audience that is primarily Catholic or Christian. In Latin America, evangelicals are the fastest-growing sect,” he explains. “You’re also seeing a lot of economic stress in immigrant communities. And that lends itself towards people seeking more depth in their spiritual practice.”
Across all trade publishing categories, including children’s books, there is growing demand in the US market for Spanish-language books, says Nawotka, who follows the state of Spanish-language publishing in the US.
