Sep 7, 2014 | Digital Transformation, News
An auspicious setting and the unveiling of a possibly revolutionary device – it could be a make or break moment in the company’s history. No, we’re not speaking of tomorrow’s much anticipated announcement by Apple from the very same venue in Cupertino where Steve Jobs...
Sep 4, 2014 | Digital Transformation, News
As Hachette and Amazon continue to battle over e-book pricing, the case is sometimes made that “books are different” than cars or soap. In the US, of course, books are treated no differently than any other good when it comes to sales and marketing. Across Europe,...