All Episodes
BTB #195: Usability Studies in Textbook Design
“We’re in the midst of a fundamental transformation in the way people read,” declares textbook editor and former English professor Michael Greer. Collaborating with Prof. Tharon Howard of Clemson University, Greer has contributed to the just-published collection,...
BTB #194: ‘Bubble Bath Reading’ Mystery Revealed
Taking the mystery out of independent publishing, Jessica Tribble of Poisoned Pen Press reveals the truth about genre authors and how they view technology. “These are people who really have the passion for writing,” she tells Chris Kenneally. “They want to make sure...
BTB #193: Books Not Required
At the recently-concluded 2010 IFRRO AGM, which gathered hundreds of author and publication associations and their RRO partners to Boston, publishing pundit Mike Shatzkin moderated a panel discussion, Licensing Business Models for the Future. He gave Chris Kenneally a...
BTB #192: Great Expectations For A Mobile Workplace
Ahead of his presentation to a one-day workshop co-sponsored by CENDI and NFAIS, Nathan Clevenger, enterprise editor at Smartphone Magazine, tells Chris Kenneally how the mobile environment is driving change in publishing. "Mobile applications expose a lot more...
BTB #191: Putting the ‘Social’ in Media
Web 2.0 brought a more interactive relationship between creating and consuming content than ever seen before. That interaction is shaping our lives and changing our media in sometimes fascinating, and sometimes threatening ways. Alexandra Samuel joins Chris Kenneally...
Warm-up for Miami Book Fair
On November 20, at the Miami Book Fair, CCC’s Chris Kenneally will interview Stephen Rattner, author of the just-released “Overhaul: An Insider’s Account of the Obama Administration’s Emergency Rescue of the Auto Industry,” which the New York Times calls, “required...
BTB #190: A Romance With New Media
During a podcast tutorial led by Chris Kenneally at the recent Novelists, Inc. conference, NINC President-elect Donna Fletcher agreed to an impromptu interview. She took the opportunity to explain why novelists in romance and thriller genres are early adopters of new...
BTB #189: Mobile & STM: An App-Ready Environment
As cell phones, smart phones, netbooks and tablets become essential conduits to information for a mobile and collaborative global research community, they are beginning to shape the future direction of scientific and technical communication. Ahead of his presentation...
BTB #188: At Frankfurt “StoryDrive,” A Copyright Dialogue
As the Frankfurt Book Fair prepares to open, the global publishing industry continues to feel its way into new content territory, where text meets film, music, and even video games. In its debut year, “StoryDrive” – a “professional meeting place for the international...
BTB #187: iPad, Kindle and Books: Rating Usability
Usability. It’s a fundamental issue for content design in the digital environment. Think of it as the genetic code for a digital asset, whether that’s a Website, an e-book, or a smart phone. If there are bad sequences in the DNA, things start to go very wrong. Two...
BTB #186: Smartphone Apps: Good Science and Good Design
In her work as a leading developer of smartphone and tablet applications, SiNae Pitts never strays far from her background as a research scientist. Her clients include top STM journals, and her designs reflect a willingness to experiment that she acquired in the lab....
BTB #185: Report on the Book Business: 1450
It is the dawn of a new age in publishing, and there is no such thing as a sure bet when it comes to business. How do you market books? How do you make money as a publisher or author? What do you do if someone pirates your work? Great questions for 2010 and for 1450....